When I was not yet born and 'comzily' (as Junior says) living inside my mother, she heard that having saffron or kumkumadi would lighten the soon-to-be-born's complexion. You see, my mom is fair while my dad is a dark, handsome man. Anyway, she soon started this practice of having kumkumadi in milk each day. In this process, to cut a long story short, my mom's skin tone definitely improved while I came out in this world in exactly the skin tone God had planned for me.
Jokes apart, my mom loves me very much just the way I am. And I never faced any issues in life for the same. That said, there is something so beautiful about having an even skin tone. It does not matter if you are fair, medium or dark; but an even skin tone and healthy skin is what you must try to achieve. While a good lifestyle and a healthy diet is of utmost importance, let us see if this product has any contribution to good skin...